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 * Step 1: Are every day household generic products the same quality as similiar name brands products at a lower overall cost to the consumer?**

Living on a budget, the difference between buying a generic item versus a name brand item can add up to hundreds of dollars in savings per year.

On July 19, 2010, the blog Walletpop.com published an article listing the 10 products to always buy generic and followed up with another article listing the 10 items to never buy generic.
 * Step 2:**

I have decided to run an experiment of my own to determine if Walletpop's assertions are correct. I have chosen 3 items on the 'never buy generic' list to test and 3 items on the 'always buy generic' list to test.


 * [|Always Buy Generic]**
 * [|Never Buy Generic]**


 * Step 3**: I believe that the majority of generic products are as good as name brand products. The products I feel the generic will be inferior are: Beauty Products and Toilet Paper. I believe after running this experiment that I will find that all the other products generic items are equal in quality to their name brand competitors.

The 6 items I have chosen are:
 * Step 4: Method**

Always buy: Cereal (evaluated through taste test) Soda (evaluated through taste test) Beauty Products (evaluated through application and appearance)

Never buy: Condiments -ketchup/mustard (evaluated through taste test) Paper Products -Toilet Paper/Paper Towels/Tissues (evaluated through durability and texture) Garbage Bags (evaluated through durability)

-The same every day household popular name brand products will be used in the study as well as the same generics to assure validity. Prices will be recorded. -5 people will participate in a blind study as testers to assure reliability -Each person will test every item and complete the same survey ranking their responses. They will then choose the product they prefer or rate them as equivalent. -The products will be labeled in the same packaging so that the participants do not know which product is the generic and which product is the name brand. -Each participant will use each product **every day** for one week before making a decision.
 * Controls:**